How to integrate WhatsApp and HubSpot with Atom
Here you will learn the step-by-step process to connect your HubSpot account with WhatsApp through Atom and take your business to the next level 🚀
Hello! First of all, we want to congratulate you for making the best decision by integrating Atom into your HubSpot account. We are sure that it will be a strategy that gives you all the visibility and traceability to have your business and customer information always updated and in one place.
The following guide will show you, in detail, everything you need to know about the native integration of Atom + HubSpot. From the steps to follow to configure your account, to the practical implementation of all the functionalities.
We are here to help you grow and optimize the management of your company, if you have any questions, do not hesitate to contact the support team. We are always available for you.
Brief description of HubSpot
HubSpot's CRM platform includes the tools and integrations needed to manage marketing campaigns, sales, content management, customer service, and operations. By unifying these areas, it encourages sales and optimizes the inbound marketing strategy.
It is a single platform that works on the same database and where you can find all the functionalities in the same interface.
Where does Atom complement the integration with HubSpot?
There are many advantages you have when integrating your HubSpot account with Atom. Here we will tell you some of them:
Automation of messages with chatbot to respond 24/7 to all your channels.
If in your company you receive many conversations via WhatsApp and you cannot respond in time, or prioritize them, with Atom you have an automation that allows you to respond to your customers in seconds, transfer them to an advisor and follow up with them.
Automatic creation of qualified contacts
When a customer writes to you via WhatsApp or another conversational channel, Atom allows the creation of this contact within HubSpot automatically. The chatbot automatically qualifies your conversation and you can define whether it is qualified or not, to save the contact in your CRM. Thus, you only save qualified contacts, these are synchronized forever and you do not lose any sales opportunity.
Synchronization of Properties of your contacts to feed your CRM automatically
The Atom chatbot captures your customer's information and updates the contact properties within HubSpot automatically, so that all your information captured via WhatsApp is automatically fed into your CRM, without losing visibility of the purchase journey of each of your customers.
Sending campaigns via WhatsApp with automated tracking
Atom allows you to manage massive campaigns of more than one message in minutes and automatically respond to thousands of customers, without worrying about your agents getting congested when receiving many responses. With Atom you have a complete module for the management and tracking of your campaigns, knowing your results in real time.
You do not need prior approval for sending messages
When your database has not subscribed to the WhatsApp channel in HubSpot, it is difficult to communicate with them. With Atom you can communicate with your customers and prospects by sending mass messages without the need for subscription.
Include WhatsApp chatbot in your HubSpot Workflows
Complement communication with your customers via WhatsApp. Include WhatsApp chatbots in Workflows and track your business processes automatically. Recover abandoned carts, send notifications, schedule appointments, all automatically.
Integrating Atom into my HubSpot account
Integrating Atom into your HubSpot account is very easy, however, before doing so, it is important that you take into account some points before making the integration:
1. You need administrator permission in HubSpot
In order to perform the installation with your account, it is necessary that the profile you have in HubSpot is as an administrator.
2. Payment for the use of the platform
The integration of Atom with HubSpot is completely free, however the use of Atom has a cost, contact an advisor to learn about plans and advantages of each one according to the needs of your company. The Atom application can be found in the HubSpot Marketplace: