📏 Limitations and General Rules
To ensure the correct functioning and sending of your messages, Meta establishes certain rules regarding the weight and format of multimedia files. Before attaching a file, keep in mind the following general restrictions:
Access: Apps with standard access can only send messages to people who have a role in them.
Text Limit: Organic text messages must have a maximum length of 1,000 characters.
Below, we detail the types of supported content and their maximum supported sizes.
🎵 Audio Files
The maximum limit for sending voice notes and audio files is 16 MB.
File Type | Extension | Maximum Size |
AAC |
| 16 MB |
AMR |
| 16 MB |
MP3 |
| 16 MB |
MP4 Audio |
| 16 MB |
OGG Audio |
| 16 MB |
📄 Documents
Documents are the files that allow the highest weight capacity, with a maximum limit of 100 MB per submission.
Document Type | Extension | Maximum Size |
Text (Plain Text) |
| 100 MB |
Microsoft Excel |
| 100 MB |
Microsoft Word |
| 100 MB |
Microsoft PowerPoint |
| 100 MB |
| 100 MB |
🖼️ Images and Stickers
To send images, you must ensure they are in 8-bit, RGB, or RGBA format. For stickers, the system only accepts images in WebP format.
File Type | Extension | Maximum Size |
JPEG Image |
| 5 MB |
PNG Image |
| 5 MB |
Animated Sticker |
| 500 KB |
Static Sticker |
| 100 KB |
🎥 Videos
The maximum weight limit for sending videos is 16 MB.
⚠️ Critical technical note: The system will only accept videos that use the H.264 video codec and AAC audio codec.
Video Type | Extension | Maximum Size |
3GPP |
| 16 MB |
MP4 Video |
| 16 MB |
(If you want to dive deeper into Meta Developers' official technical documentation on supported media types, you can consult it on their Cloud API reference portal).
Ensure the success of your multimedia communication! 🚀
Respecting the exact limits and formats established by Meta will guarantee that your catalogs, images, audio, and videos always reach your customers' screens correctly without generating sending errors. ✅